New Launch: Pro-Tech Knives Scales Precision Commerce with BigCommerce

Mira Commerce is proud to announce the successful migration and launch of a new enterprise commerce solution for Pro-Tech Knives. As a leader in high-end tool manufacturing, Pro-Tech required a digital platform capable of handling the high demand of limited product drops while maintaining their commitment to a dealer-first distribution model.

Risk Mitigation and Secure Scaling

A primary objective of this partnership was to modernize the brand’s digital footprint by optimizing their unique "product drop" sales model. Previously, Pro-Tech managed limited releases manually via social media, which presented significant operational challenges.

Mira Commerce transitioned these drops to a secure BigCommerce checkout environment. This move reduces liability and ensures a compliant, scalable sales environment that protects customer data while streamlining the path to purchase.

Agile Drop Management

To support rapid SKU growth and high-volume traffic, our team delivered specialized functionality for scheduled releases. Key technical achievements include:

• Integrated Countdown Timers: Allowing the Pro-Tech team to build anticipation and schedule drops with precision.

• Dynamic Visibility Controls: Mira implemented flexible product detail pages that allow for products to be toggled on and off for purchase instantly.

• Lead Retention: Sold-out items remain live as catalog pieces, ensuring that customers can still view specifications and engage with the brand post-drop.

Technical Design and Premium UX

The UI and UX were engineered to reflect the precision and craftsmanship for which Pro-Tech is known. Our design team focused on creating a refined interface that honors the artistry of the hardware. By combining a sophisticated layout with high-fidelity product imagery, the site delivers a cohesive and premium brand experience for collectors and dealers alike.

A Successful Partnership

This project demonstrates how a legacy of craftsmanship can be successfully integrated with modern commerce technology to drive sustainable growth. We want to congratulate the Pro-Tech Knives team on this significant milestone. Mira Commerce is honored to have served as the strategic partner for this digital evolution.

Visit the new site here: protechknives.com

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Whether you are looking to migrate from a legacy system or need to optimize high-traffic sales events, Mira Commerce has the expertise to make it happen.

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