Changing the Concept of Black Friday through Human Commerce

The start of Black Friday

The day after Thanksgiving, also known as Black Friday, has historically marked the start of the holiday shopping season in the United States. Many stores offer special reduced prices and “doorbuster” deals to attract customers, and open sometimes as early as 2am on Friday morning, or even midnight on Thanksgiving.

We’ve all participated in this tradition at one point or another, right? Shoveling turkey and mashed potatoes into our mouths before running out the door to wait in line for the chance to buy a heavily discounted TV or Xbox. However, everything changed in 2020 when COVID-19 hit. 

The Coronavirus closed stores and businesses, and caused supply-chain uncertainty, product shortages and shipping delays. Pandemic disruptions pushed more sales into online channels in 2020 and the online shift has continued through 2021 and 2022. 

The shift to human-centric commerce

As new trends emerge and younger generations continue to buy online, the tide continues to shift against Black Friday. In order to adapt to these changing dynamics, retailers are adopting a more human-centric approach to commerce in order to deliver seamless shopping experiences to their customers.

Merchants are moving away from the 1-day shopping event and are promoting week-long and even month-long “cyber” deals and events. Some retailers have even decided to close their stores entirely during the holiday, to allow and encourage their staff to spend quality time with their families.

Companies are also focusing more on understanding consumer behavior, and creating human-centric commerce through omnichannel marketing. Younger Millennial and GenZ generations tend to shop online, and mostly through Social Media channels. It is important to understand your customers needs and to find the channels they are shopping on and connect with them there. 

How Mira Commerce creates human commerce

Mira Commerce is a growing global footprint, with offices in North America, Latin America, and Europe. Each Mira Commerce region encompasses a cultural environment for a localized outreach. We strive to make every employee, client and partner feel the company’s commitment and respect for all.

Our team of 75+ professionals and 30+ advanced developers builds scalable, powerful ecommerce websites and applications for retailers and brands around the globe. We excel at complex system integrations and building full-stack serverless applications by embracing MACH architecture. 

We work with industry-leading technology and agency partners to create best-of-breed ecommerce solutions to propel industry growth. Our technical mastery combined with our human-centric approach and modern business model allows us to create complex solutions that enable truly personalized commerce.

Diversity and inclusion plays an integral role in our success. We are committed to humanizing commerce, growing our culture, and pushing the limits of technology in order to create personalized user experiences for our clients.

Contact us today to learn more about our services: hello@miracommerce.com 

Mira Commerce Offers Buy with Prime Plugin

In April 2022, Amazon announced Buy with Prime, a new benefit for prime members that extends the convenience of Prime shopping to online stores beyond Amazon.com. Buy with Prime is designed to work with most online stores, including ecommerce service providers.

Mira Commerce, a premier Digital Transformation Consultancy that powers online commerce, is pleased to announce it can now offer the Buy with Prime plugin to its customers on existing ecommerce platforms. 

Opportunities

Buy with Prime offers great opportunities for ecommerce storefronts and can help you do the following:

  1. Optimize Checkout offer amazon customers the ability to buy without creating a new account or entering credit card information.
  2. Increase Conversions – attract more shoppers to your site with access to Amazon’s 200 million paid members around the world.
  3. Tap into Innovation – take advantage of Amazon’s years of ecommerce experience and checkout optimization to help fuel growth.

Features

Buy with Prime offers an extensive amount of features: 

  1. Existing Amazon customers can speed through checkout in just a few clicks without re-entering credit card information and address details
  2. Seamless checkout experiences including fast, free delivery and free returns on eligible orders
  3. Enhanced scalability and predictable pricing through Amazon multi-channel fulfillment (MCF) 
  4. Trust and consumer recognition of the Amazon name 
  5. Safety and security, backed by Amazon’s fraud protection technology, A-to-Z Guarantee, and PPP Policy
  6. Ability to pay as you go, expand your selection, and cancel any time 
  7. 24/7 tech and account support
  8. And more!

Contact us

Adding Buy with Prime as a checkout option can increase conversions and reduce cart abandonment. Let Mira Commerce implement Buy with Prime into your ecommerce storefront today! Contact us to get started: hello@miracommerce.com

To learn more about our services, please visit www.miracommerce.com 

Mira Commerce Griot’s Garage Case Study

CHALLENGE

As a commitment to their loyal customers, Griot’s Garage was searching for an ecommerce solution to meet the growing needs of their dynamic business. With an ecommerce platform nearing sunset, Griot’s Garage approached Mira Commerce requiring a solution that would easily scale with new features such as augmented reality and an upcoming mobile app. The new solution would need to evolve with their large library of interactive content as well as offer a strong customer experience for today’s online shopper.

SOLUTION

Griot’s Garage sought Mira Commerce’s expertise to enhance their online presence and brand experience with a replatforming to BigCommerce. As Griot’s Garage has a strong history of customer loyalty demonstrated through quality products backed by lifetime warranties, customer experience is key in fostering new customer acquisition and maintaining outstanding retention. The new platform along with multiple tech integrations now meet their growing need for interactive content and an equally compelling customer experience.

Mira Commerce Deliver Success

  • + 20% Mobile Online Revenue

  • + 12% Average Order Value

  • + 20% Mobile Conversion Rate

  • ↓ 45% Checkout Abandonment

RESULTS

Since Mira Commerce migrated Griot’s Garage to BigCommerce, they have seen huge success. Along with custom built search functionality and order status features, they have a 20% increase in mobile conversion rate and a subsequent increase of 20% in mobile revenue. The large content library and new customer experience has helped with a 12% boost in average order value. In shifting to the new platform, Griot’s Garage is prepared for the rapidly evolving digital landscape, including Mira Commerce’s new custom built AR functionality and upcoming mobile app development.

Mira Commerce Customizations Power Customer Experience

The Griot’s Garage promise is a commitment to their customers: they are driven to provide their customers with exceptional products and customer service all backed by a world-class lifetime guarantee. With such strong loyalty to their customers, Mira Commerce helped guide the decision to BigCommerce’s customer-centric ecommerce platform.
Having outgrown their previous ecommerce platform, Mira Commerce suggested BigCommerce as the best choice for Griot’s Garage to provide their customers with a modern user experience and upgraded custom features. Griot’s Garage has better flexibility to stay current with new trends, make changes quickly on their website and support their dynamic evolution as an omnichannel business.
Mira Commerce implemented a workaround to complement BigCommerce’s digital gift certificate functionality. The workaround is fully custom functionality to ensure Griot’s Garage can continue to offer physical gift certificates to their customers.
Similarly, BigCommerce provides an out-of-the-box Order Status/Look-Up feature but Griot’s Garage needed an advanced feature available to their customers. Understanding the need to minimize customer frustration around order status issues,

Mira Commerce built custom functionality to reduce friction and improve post-order customer experience.
A large part of Griot’s Garage’s commitment to their customers is a lifetime warranty on all of their products sold online and in-store. To ensure the customer data integrity, Griot’s Garage leveraged Mira Commerce’s data migration expertise. Over seven years of customer data was captured and transferred to ensure customer account continuation and accuracy post ecommerce platform migration.
As long standing clients of Mira Commerce, it’s evident that customer commitment and loyalty is the lifeblood of Griot’s Garage’s business strategy. Almost every product they sell online or in-stores is accompanied by a how-to video library of guides, best practices, and
tips/tricks for every kind of car enthusiast. Cloudinary is leveraged as the digital asset management solution to ensure quick viewing access to all online content.
This attention to customer experience extends to new forms of content creation. In the near future, Mira Commerce will help Griot’s Garage provide their customers with an even deeper and richer user experience by leveraging augmented reality capabilities throughout their mobile website and forthcoming mobile app.

“Griot’s Garage is proud of our partnership with Mira Commerce and excited to celebrate together the accomplishment of replatforming our website. We have enjoyed great collaboration over the years and look forward to building a stronger presence for the Griot’s Garage brand with the help of Mira Commerce. This is just the beginning.”

– Dell Plagens, Ecommerce & Business Solutions Manager, Griot’s Garage.

Insights from SEMA Show 2022

Mira Commerce, a proud new member of Specialty Equipment Market Association (SEMA), had an extraordinary week exhibiting at SEMA Show 2022. With over 120,000 attendees, the SEMA Show was the perfect opportunity for industry experts, business owners, and car enthusiasts to gather in person for the hottest car show of the year.

Despite economic challenges and pandemic disruptions, 2021 was a record year for many businesses, and this holds true as 2022 continues to wind up. As mentioned in the 2022 SEMA Market Report, a whopping 51% of sales in the automotive vertical in 2021 were made online. The unwavering success in the automotive industry over the last two years is attributed to an industry-leading partner ecosystem and innovation solutions created together. 

On display loud-and-proud at SEMA 2022 the unique Augmented Reality solution developed by the Mira Commerce and Griot’s Garage teams was unveiled. This new AR-enabled mobile shopping application is a plug-and-play solution that integrates with existing ecommerce platforms to enhance user experience on merchant’s websites. The custom app allows customers to scan physical products, product labels, boxes or catalogs to add items to cart, get product recommendations, highlight unique features, suggest add-ons, and more.

We were honored to participate in this year’s SEMA show. It was wonderful to sync up with so many of our partners, and to showcase some of the projects the team has been working on together. Powerful partnerships, like ours with Griot’s Garage, BigCommerce, and Cheaper Than Dirt, help perpetuate omnichannel growth in the ecommerce industry. The solutions we create together are truly moving commerce forward.

Mira Commerce is dedicated to powering seamless digital experiences for our clients. To learn more about our services, please visit www.miracommerce.com or contact us at hello@miracommerce.com 

Mira Commerce is now a Silver Netlify Partner

Mira Commerce is pleased to announce that it has been awarded Silver Status in the Netlify Agency Partner Program, as a premier digital agency that embraces the automation this platform offers. Netlify is a platform for building high-performance and dynamic web sites, e-commerce stores and applications by uniting an extensive ecosystem of technologies, services and APIs into a single workflow.

Mira Commerce understands the importance of this recognition, as strong technological partnerships are one of the most trusted ways to deliver personalized services. Mira Commerce will now be able to leverage this partnership to create better digital experiences for its valued clients.

Partnership benefits

The Netlify Agency Partner Program promises to help its partners grow, innovate, and increase productivity by offering a vast amount of resources. Some of these resources include marketing and sales collateral, designated partner management, account mapping and co-pitching, social media amplification, pre-integrated solutions, and more. Members also gain exclusive access to webinars and portal content, access to Netlify’s customer base, and expertise in the growing market.

The Netlify Agency Partner Program promotes powerful partnerships to help grow digital practices and build advanced web experiences. With access to exclusive program resources and connections, this partnership allows Mira Commerce to deliver headless commerce and world-class ecommerce websites and applications to its clients.

The Mira / Netlify partnership offers customers increased access to modern web development architecture and the latest ecommerce tools. Mira Commerce’s knowledge of ecommerce technology combined with Netlify’s knowledge of Jamstack architecture allows us to work together to build serverless web applications that perform at accelerated speeds for our customers. Due to its global architecture, Jamstack web applications can easily scale to millions of users and provide users with a front-end that loads instantly and retrieves back-end data via APIs.

“We are excited to have Mira Commerce as a Silver Netlify Partner, and look forward to building a strong partnership with them and a member of our Agency Partner Program. With their proven expertise in e-commerce, we’re confident that together we can build a better web, befitting their clients and Netlify customers alike,” says Steven Larsen, VP of Partnerships and Ecosystems.

To learn more please visit: https://www.netlify.com/experts-directory/mira-commerce/

About Mira Commerce

Mira Commerce is a premier Digital Transformation Consultancy that provides both mid-market and enterprise retailers, brands, manufacturers and distributors with an innovative mix of digital commerce technology and business services. Leveraging MACH (microservices architecture, API-driven, cloud-based, headless commerce), Mira Commerce builds dynamic, powerful, easy-to-use eCommerce sites, and connects evolving sales channels with systems to enable truly personalized, scalable digital commerce. Mira Commerce is known for its passion for client success and a laser-like focus on delivering results to clients such as Johnson & Johnson, Giant Tiger, Mizuno, FedEx, Visa International, Zwilling and others. For more information, please visit www.miracommerce.com/

About Netlify

Netlify is the platform developers love for building highly-performant and dynamic web sites, e-commerce stores and applications. By uniting an extensive ecosystem of technologies, services and APIs into one workflow, Netlify unlocks new levels of team productivity, while saving time and money.

As pioneers of the Jamstack movement, Netlify brings together all modern web frameworks, serverless functions and edge computing into one platform to deliver unmatched user experiences. Millions of developers and businesses build with Netlify, from Fortune 500 companies like Unilever and Verizon, to companies changing our digital experiences like Peloton and Twilio. For more information, please visit www.netlify.com/.

Mira Commerce Launches New Nivel Subsidiary B2C Website, AgKits, on KIBO Unified Platform

Mira Commerce is pleased to announce the official launch of the new Nivel Parts & Manufacturing subsidiary business-to-consumer website, AgKits, on the KIBO Unified Platform. Following the successful launch of the Nivel Parts & Manufacturing website earlier this year, this is the second of ten planned branded site rollouts by Mira Commerce for Nivel and its subsidiaries. 

New Website Features

AgKits, a heavy-duty subsidiary of Nivel, is a retail site that offers a wide variety of repair and replacement parts for new and antique tractors, and also carries parts for balers, backhoes, combines, crawlers, loaders, swathers, and more. AgKits is also the leading parts source for truck and heavy equipment engine parts, with multiple warehouse ship points and various shipping options.

Mira Commerce’s extensive experience in the KIBO Unified Platform played an important role in the successful launch of the newly designed AgKits website. The revamped site offers enhanced feature sets and newly designed product kits that simplify the ordering process and improve user experience for merchants shopping online.

Mira Commerce implemented a number of different features on the new B2C AgKits website including product bundles, a parts finder, serialized products, products with core charges, custom coupon code validation, and customized shopping restrictions. Mira Commerce also added WordPress blog integration and third party tools such as Klaviyo, Zendesk Chat, PayPal, Kount, and PowerReviews. 

Among all the new features implemented, the most innovative are configurable BOMs (bill of materials), and recursive BOMs. Mira Commerce also added support for BOMs that are in collections. 

Conclusion

In the coming months, Mira Commerce will be launching eight additional Nivel Subsidiary Websites to support both business-to-business and direct-to-consumer commerce. Subscribe to Mira Commerce News to stay up to date with our website launches and current events: www.miracommerce.com.

We congratulate the whole team for a successful launch of www.agkits.com!

About Mira Commerce

Mira Commerce is a premier Digital Transformation Consultancy that provides both mid-market and enterprise retailers, brands, manufacturers and distributors with an innovative mix of digital commerce technology and business services. Leveraging MACH (microservices architecture, API-driven, cloud-based, headless commerce), Mira Commerce builds dynamic, powerful, easy-to-use eCommerce sites, and connects evolving sales channels with systems to enable truly personalized, scalable digital commerce. Mira Commerce is known for its passion for client success and a laser-like focus on delivering results to clients such as Johnson & Johnson, Giant Tiger, Mizuno, FedEx, Visa International, Zwilling and others. For more information, please visit www.miracommerce.com.

About AgKits

Your complete source for tractor, truck & heavy equipment parts. Finding the right equipment doesn’t have to be a challenge. With the industry’s largest inventory of equipment repair parts for many popular makes & models, we provide you excellent repair parts coverage at an affordable price!

  • High Quality Parts – As an authorized dealer for multiple premium quality aftermarket manufacturers and distributors, we make sure our parts meet and exceed OEM specifications.
  • Knowledgeable – When looking for tractor & heavy-duty truck parts, rely on the experts! Our sales and support team has unparalleled knowledge and expertise and has been serving the heavy-duty parts and service market since 1981. Many have grown up within the equipment industry and many operate family farms as well, giving them the ability to help you with repair parts advice before and after your purchase.
  • Fast Shipping – Reduce downtime, our stocked product offering is shipped from our central warehouse in Springfield Missouri, but some items we send directly from the manufacturer, ensuring items ship quickly and efficiently.

If you do not see the part you are looking for online, just give us a call with your tractor model and one of our sales team members will help you find it. For more information, please visit: www.agkits.com

Join Mira Commerce at SEMA Show 2022

Mira Commerce, a proud new SEMA member, is excited to announce it will be exhibiting at SEMA Show 2022 in Las Vegas, November 1-4, 2022. SEMA Show is the world’s leading automotive trade show in North America that brings together manufacturers and buyers in every segment of the automotive industry. 

This annual show is the best place for those who are passionate about cars to discover the latest product innovations and custom vehicle trends, meet with celebrities in the industry, and attend educational sessions. For merchants, it is the most appropriate show to make connections and discover potential partnerships to fulfill your business needs.

Augmented Reality at the show

Mira Commerce will be presenting new AR software at booth #11973 and you don’t want to miss it. Mira Commerce’s unique AR solution is an AR-enabled mobile shopping application that integrates with ecommerce platforms, to offer superior user experiences for merchant’s websites. Through a cloud-based business platform, the app connects to your existing platform and syncs with your existing product catalogs, customer account data, order history, and additional app content.

Custom app features allow your customers to do the following:

  • Scan physical products, product labels, or products in paper catalogs to add to cart, or get product recommendations
  • Scan product boxes to render 3D digital product “twins” to highlight its unique features and suggest possible add-ons
  • Scan a product to bring up social media accounts and related product categories
  • Check-out using your existing eCommerce platform connected to the mobile app.

The mobile app allows you to manage app content, set up business rules, and push geo-based notifications in real time, to provide an enriching AR-powered user experience to your customers.

Mira Commerce’s services

Mira Commerce is a premier Digital Transformation Consultancy that provides both mid-market and enterprise retailers, brands, manufacturers and distributors with an innovative mix of digital commerce technology and business services, such us:

  • eCommerce Strategy
  • Experience Design
  • Web Development
  • Systems Integrations
  • Managed Services
  • eCommerce Analytics

To learn more about Mira Commerce’s services, please visit www.miracommerce.com/ 

Mira Commerce would love the opportunity to meet with you at SEMA Show 2022 to discuss implementing AR solutions into your business. If you plan to attend the tradeshow, email us at events@miracommerce.com to schedule a time to meet with us, or stop by our booth #11973! We look forward to meeting with you.

Defining Leadership and Transferring it into Reality

Mira Commerce was pleased to host a special Leadership Summit organized exclusively for our valued clients. The Summit’s goal was to strengthen our shared ecommerce community. In attendance were digital commerce operators and Senior professional leaders. Attendees took part in this community learning and knowledge sharing summit. The series included a two-part webinar event, which featured two inspirational guest speakers and an interactive Q&A session. Both experts shared their insights and best practices for leading projects effectively in the digital space. Key areas of discussion included tactics for improving team’s learning agility, and how to enhance team dynamics in the new hybrid work environment.

The Situational Leadership Framework

Session one featured guest speaker Brent Bellm. Brent is the CEO and Chairman of BigCommerce, a global ecommerce platform that powers 60,000 online stores around the world. Under Brent’s leadership, BigCommerce has received various honors and recognition as a top solution provider. Brent is credited with the evolution of BigCommerce’s business model to open Software-as-a-Service (SaaS). He has also led its transition from a Small-and-Medium-Sized (SMB) platform to an Enterprise platform.

Brent referenced the model known as the Situational Leadership Framework when evaluating his leadership skills. “This model is a timeless, repeatable framework for leaders to match their behaviors with the performance needs of the individual or group that they are attempting to influence”. (situational.com/situational-leadership/). Having a leader who understands situational leadership is key to running a good business. Leaders may not want to get involved in day-to-day tasks, but sometimes it’s necessary to get in and help direct their teams when needed.

Team Dynamics

Brett Cooper, President and Co-Founder of Integris Performance Advisors, kicked off session two of the Mira Commerce Leadership Summit. Brett is an entrepreneur, leadership coach, and co-author of Solving the People Problem and President of Integris Performance Advisors. The mission at IPA is to expand the existence of healthy organizations and great places to work. Brett’s knowledge of team dynamics and building relationships made him the perfect guest speaker to introduce the DiSC Framework.

The DiSC Model is a personal assessment tool that can be used to help improve teamwork, communication and productivity in the workplace. It works by taking different communication styles and personality styles, applying it to the idea of knowing yourself and others, and using this knowledge to make better decisions and while also adapting your behavior for the mutual benefit of your team. By taking this model and applying it to The Learning Agility Framework, you will strengthen your emotional intelligence and become more effective when working with your team.

What we learned

Leadership can be defined by three focus areas: strategy, people, and operations. Having a healthy mix of all three buckets is essential for running a good business. Within your teams, applying tools such as the Situational Leadership Framework and DiSc model can help with team building, resolving conflict, and improving team performance. To improve your team’s learning agility, it is also necessary to have emotional intelligence. Emotional intelligence means being aware of what kind of support your team members need, and adapting your behavior for the mutual benefit of everyone involved. Understanding situational leadership is key to being a great leader.

To enhance team dynamics in the new hybrid work environment. It is crucial to establish trust with your team members, and to continue to find ways to bond with your team. Working in a hybrid setting can be challenging because we miss out on typical “water cooler” talk. As a result, a lot of personal conversations and connections are lost. In an environment where it can be difficult to communicate, it is important to make time to have less structured conversations. 

Thank you to all of the participants who made this webinar-series possible. It was an enriching experience to speak with our valued customers and gain insights from our trusted partners! 

Subscribe to our newsletter to stay up to date on latest Mira news, and events: miracommerce.com

Mira Commerce becomes an official member of SEMA

Mira Commerce, a premier digital transformation consultancy that powers online commerce, is pleased to announce it has become an official member of SEMA. Specialty Equipment Market Association (SEMA) is a trade association in the automotive industry that consists of a diverse group of manufacturers, distributors, retailers, builders, restorers, restylers, publishing companies and more. Members of SEMA produce, buy, sell, market and use all kinds of specialty-equipment products and services for the automotive aftermarket to make vehicles more unique, attractive, and fun.

Membership Benefits

SEMA offers its 6500+ members a variety of business tools and resources to help their businesses succeed and prosper. Some of these services include professional development, market research, legislative and regulatory advocacy, industry publications, international business development, business-to-business events, and world-class trade shows. SEMA helps its members network with key businesses and leaders in the industry, and as a new member, Mira Commerce plans to utilize these membership benefits to assist in the creation of industry-leading applications for platforms in the automotive space.

AR Technology

An industry-leading technology currently emerging in the automotive space is Augmented Reality. AR is a technology that superimposes a computer-generated image on a user’s view of the real world by using sounds, visual elements and other sensory stimuli. AR powers custom applications and eCommerce platforms by blending the physical world with digital content, thus creating amazing shopping experiences and endless opportunities for B2B businesses. 

Today, businesses are using AR to give shoppers a real-life view of the product they are searching for on eCommerce platforms. With virtual try-on solutions, preview placement and interactive user manuals, this technology will create an overall better shopping experience for the customer by increasing customer engagement, reducing returns or cart abandonment, and reaching new customers. This technology is an admired feature for merchants in the automotive vertical and it will surely shape the future of eCommerce.

SEMA Show

Mira Commerce is actively developing a plug-and-play AR tool that integrates with eCommerce platforms, and will be unveiling this application at the 2022 SEMA Show this November. SEMA Show is the world’s leading automotive trade show in North America that brings together manufacturers and buyers in every segment of the automotive industry. This years’ trade-only event takes place Nov. 1-4, 2022 at the Las Vegas Convention Center, in Las Vegas, Nevada.

Mira Commerce, a proud new SEMA member, is thrilled to be part of such an amazing community, and is looking forward to presenting ground-breaking eCommerce technology at this years’ SEMA show. If you plan to attend the tradeshow, make sure to schedule some time to stop by booth 11973 to meet with us!

To learn more about SEMA, visit https://www.sema.org/

About Mira Commerce

Mira Commerce is a premier Digital Transformation Consultancy that powers online commerce by providing a mix of innovative technology and business services to merchants. We connect evolving sales channels and systems that enable truly personalized commerce. Mira Commerce builds scalable, powerful, world-class eCommerce websites and applications for mid-market and enterprise retailers, and brands around the globe. We excel at complex system integrations and building custom cloud full-stack serverless applications through MACH architecture. For more information, please visit www.miracommerce.com

Mira Commerce Launches New OMS App

Mira Commerce, a premier digital transformation consultancy that powers online commerce, is pleased to announces it has joined forces with Deck Commerce, an award-winning order management solution for direct-to-consumer (DTC) retailers, to launch a Deck Commerce Order Management System (OMS) app on the BigCommerce Enterprise Platform.

The new Deck Commerce OMS app provides essential order management functionality for retailers and brands to effectively manage and process omnichannel orders from storefront to front-door, by leveraging the power of automated workflows based on business rules, smart fulfillment routing, and a real-time view of order history across all their selling channels.

Additional app features include automatic order and transaction processing, accurate cross-channel inventory, extensive customer service portals, and more. With over 60 pre-built integrations, the merchant app reduces time-consuming workflows up to 98% and ensures that merchants’ technology stacks are built to handle continued sales and growth.

The Mira Commerce/Deck commerce partnership is built on a shared vision for enabling direct-to-consumer brands and retailers to thrive. “We are dedicated to building modern ecommerce tools and middleware applications,” says Sergei Ostapenko, CEO at Mira Commerce. “We enable merchants to seamlessly extend their commerce applications and we are committed to building innovative composable commerce solutions.”

Read the full release here: https://www.prweb.com/releases/2022/9/prweb18924842.htm

For more information about the OMS Merchant App, visit https://www.deckcommerce.com/integrations/bigcommerce

About Mira Commerce

Mira Commerce is a premier Digital Transformation Consultancy that provides both mid-market and enterprise retailers, brands, manufacturers and distributors with an innovative mix of digital commerce technology and business services. Leveraging MACH (microservices architecture, API-driven, cloud-based, headless commerce), Mira Commerce builds dynamic, powerful, easy-to-use eCommerce sites, and connects evolving sales channels with systems to enable truly personalized, scalable digital commerce. Mira Commerce is known for its passion for client success and a laser-like focus on delivering results to clients such as Johnson & Johnson, Giant Tiger, Mizuno, FedEx, Visa International, Zwilling and others. For more information, please visit www.miracommerce.com

About Deck Commerce

Deck Commerce is the leading order management system (OMS) for direct-to-consumer retailers like New Balance, Yankee Candle, and Build-A-Bear. The highly flexible, cloud-based platform powers seamless, omnichannel shopping experiences through inventory management, robust order orchestration, and transaction processing. Deck Commerce OMS enables retailers to curate memorable experiences that turn every customer into their best customer. For more information, visit https://www.deckcommerce.com.

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